Paid Search & Media Specialist
I help brands scale profitably through data-driven paid search and media strategies. From account structure to measurement, I focus on the metrics that actually grow revenue – not just clicks.
How I can help your business
Search Engine Optimization (SEO)
Technical and strategic SEO to improve visibility, increase qualified traffic, and strengthen long-term acquisition.
Paid Search Advertising
Performance-driven Google Ads management focused on profitable scaling, structured testing, and continuous optimization.
Paid Media Advertising
Full-funnel Meta and display strategies designed to reach the right audience, lower acquisition costs, and grow revenue.
Some Brands I’ve Helped Grow
Performance Marketing, Analytics & Tracking
I specialize in performance marketing, combining paid media, analytics and tracking to scale results while maintaining measurement accuracy.
Google Ads
End-to-end account leadership across Search and Performance Max, with structured scaling frameworks, query-level optimization, audience layering, and measurement-aligned bidding strategies.
Meta Ads
Full-funnel Meta strategy combining creative testing, audience refinement and signal optimization, focused on improving ROAS and conversion performance across acquisition funnels.
GA4 & Measurement
Advanced GA4 implementation including event modeling, attribution interpretation, data-layer integration and performance insights to support strategic decision-making.
Google Tag Manager
Architecting reliable tracking systems with GTM and server-side tagging, including Meta CAPI, enhanced conversions and clean data pipelines to ensure measurement accuracy.
Let’s Work Together
Whether you need help scaling paid search, structuring Meta campaigns, or improving analytics and tracking, I can review your setup and share a performance-focused perspective.
- • Google Ads & Meta Ads performance audits
- • Account restructuring and scaling strategies
- • GA4, GTM and conversion tracking improvements
Share a bit about your business and goals – I’ll get back to you as soon as possible.